OpenTV Signature Edition

Internet-inspired evolution through a Pay TV lens

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Infographic: 5 Reasons for Pay-TV Cloud Migration.

There are five main reasons why operators need to be considering migrating their pay-TV services to IP as a matter of urgency:

1) To respond to consumer demand to provide smart, on-demand TV services on any screen.

2) To increase screen reach and perceived value by delivering TV services to any device, at home and on the go – including retail CE devices such as smart TVs or streaming STB – thereby reducing traditional CPE investments.

3) To broaden their market footprint and allow them to go off-net and deliver content in a true OTT SVOD and multiscreen TV Everywhere model.

NAGRA’s NexGuard Watermarking Passes ChinaDRM Certification

Recognition ensures that content owners and OTT providers have access to a fully compliant watermarking solution to deliver the next generation of OTT services and more content choices to Chinese consumers.

Cheseaux-sur-Lausanne, Switzerland – March 13, 2018 NAGRA, a Kudelski Group (SIX:KUD.S) company and the world's leading independent provider of content protection and multiscreen television solutions, announced today that its NexGuard watermarking technology has been certified by the ChinaDRM Lab, the standards body that oversees digital rights management in China. The ChinaDRM Lab at the Chinese Academy of Sciences, the technical branch of the State Administration of Press, Publication, Radio, Film and Television of the People's Republic of China (SAPPRFT), conducted the compliance process. 

ChinaDRM security technology requirements are consistent with those of Hollywood and are recognized by the Hollywood studios and other major content owners.

“We are very excited to pass the ChinaDRM certification and bring a fully compliant and trusted watermarking technology to content owners and OTT service providers at a time when demand for premium OTT content and services in China has never been higher,” said Jaap Haitsma, CTO, NAGRA Anti-Piracy Services and NexGuard. “Today, with NexGuard’s watermarking technology, they can deliver the next wave of premium content and services, such as early-release VOD, to the growing number of Chinese consumers who subscribe to OTT, while ensuring an unprecedented level of effectiveness in the fight against illegal streaming of their content assets.”


Connected TV World Summit

19–21 March 2018 – London, UK

How can businesses leverage AI to predict individual TV viewer’s behaviour such as propensity to churn, to purchase a package or to consume specific content? To what extent can data analytics help channels optimise their schedules, content promotion and commissioning? Can pay-TV operators become the guardians of all personal data in the IoT home?

These are just some of the questions that will be addressed in the panel “Making Data Work Harder and Turning Privacy into an Opportunity” by Simon Trudelle, Sr. Director of Product marketing at NAGRA, along with other featured panellists, on Tuesday, March 20th at 16h45 at Connected TV World Summit. The panel will be part of the session “Maximising the Value of Data for TV Services.”

“Pay-TV operators can leverage AI-driven analytics in different ways to maximize business impact,” says Trudelle. “Whether it’s to improve the bottom line, generate operational actions or enable personalized marketing, the right platform can help them generate intelligent actions to improve value, content management, operations and advertising revenues.”

CDSA Content Protection & Cybersecurity Summit at NAB

21–23 June 2018 – Las Vegas, Nevada